Marketing Cloud on Core: Why Admins Should Care?, Ekat Obolenskaya
Heard the hype around MC Next, Agents, Data 360, and “the new Marketing Cloud”? This session breaks it all down in simple human language. We’ll zero in on what actually matters for Salesforce Admins: segmentation in Data Cloud instead of DEs, how Journey Builder compares to Campaign Flows, Foundations vs. Growth vs. Advanced, and how to prepare your org for the shift.